The companies that most use this type of campaign and those that yield the most profitability, are the SMEs, since with a low budget they manage to achieve good results.

The first advantage of Facebook Marketing Packages is the number of users that are active on Face book (currently this social network has almost 1,600 million users), among which we can find potential customers interested in our business.

Facebook has information about the behaviour of users (interests, searches, "I like" pages, shared posts, etc.), as well as their personal data (sex, age, city, studies, jobs, etc.), what can be specifically targeted by the ads, looking for potential users who may become interested in our products / services